Xbox had a patch on Black Ops II integrating the Snapchat ghosts on maps and following Treyarch's Snaps on the app. So far they've been leaving cryptic clues and it's pretty interesting to say the least. I hope Based Treyarch saves us with the new game.

Discuss your favorite marketing campaigns.

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If only Halo resembled anything like those trailers. I love that the one for ODST has a guy dropping down into a live combat zone and in ODST we just drop into a building and get knocked out.